Pardot for Nonprofits: A Tale of Two Email Builders
By now, you may have heard that there’s a new Pardot email builder in town. Email Template Builder – or Lightning Email Builder as it’s more commonly known – is a drag-and-drop style builder modeled after the Salesforce Lightning App Builder. Hosted fully in Salesforce, the new builder is completely independent from the Pardot Email Builder yet remains fully compatible with Pardot. In this post, we aim to highlight some of the key differences between the classic Pardot Email Builder and the new Lightning Email Builder as well as guide you through implementing this tool for your team.